Go Google: 20 Ways to Reach More Customers and Build Revenue, with Google Business Tools (Paperback)

Google is not only the search engine of choice for millions of users, it
is an immensely powerful tool for savvy businesspeople who know how to
use its advanced features. Go Google is a comprehensive guide to
everything readers need to know about Google's myriad applications,
including Google Apps, Google Docs and Spreadsheets, Google SMS, Google
Base, and other services that will help businesses get organized -- and
get noticed. Companies will learn how to get their message heard and
take their marketing to a new level by:

* Creating and strengthening their business websites with Google Page
Creator, Google Analytics, and Google Checkout.
* Improving communication with clients and co-workers using Google Talk,
Google SMS, and Google Groups.
* Marketing themselves to prospective customers using Google AdWords,
AdSense, and Google directory placement.
* Improving their visibility by creating business blogs with Blogger.
Complete with information on research tools like Google Local, Google
News, and Google Alerts, this is the ultimate guide for businesses of
every size.

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http://www.amazon.com/exec/obidos/tg/detail/-/0814480594/

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http://rapidshare.com/files/106097593/Amacom.Go.Google.Jan.2008.pdf

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